︎︎︎XIAOJIE JIANG


Located on Collins street, the former luxury store is an urban landscape that plays host to a smaller fi eld of products, people and participations. It is also a host to a future uncertainty, only determined by limited resources.

This project reconceptualizes a cosmetic store as a future trading environment, where novel energy and commodities coincide to push the uncertainty, discomfort to an extreme.

The rapid urbanization process of the last century has been possible thanks to the industrial revolution, carbon energy, and the assembly line, which allowed for the rapid reproduction and replication of infrastructure, products. Cities of today reflect the standardization and linear economy in how urban dynamics operate: they consume most of the world’s resources and generate most of the world’s waste. However, the growth of digital technologies and new forms of energy off ers the opportunity to enable a transition towards a model based on a global and distributed fl ow of data and local fl ow of materials. Thus, this project explores how jellyfi sh and vibration energy can be embedded within the production and shopping environment in the localized the markets
In terms of the principle of the store, it favors the concept of a circular economy mode. It looks at the way materials are sourced, the multiple lives materials can have, and the e ffi cient use of resources and energy as a way to tackle carbon emissions and waste. Jellyfi sh itself as the source of energy, also contains the essence of skincare and cosmetics.

In system view, the two forms of energy work correspondingly. As the main source of energy, jellyfi sh GFP is extracted from machines while vibration powers up for the cultivation and machines used for jellyfish production. As natural creators, the consumers participate directly from talking and walking in the store.

In contemporary shop experiences, the excitement of getting stuff in store would be a process of trying and wrapping the products which later can be disposed of easily. Intended for the sake of that excitement, Wrapped products for a fact are future luxuries. Confronting it, the discomfort of zero packaging initiates an uncomfortable shift in mindset when we consume everyday commodities. Shampoo, Hand cream and makeup products. The store establishes a new dynamic where consumers bring back plastic containers and in return there is free refill of a product in store. This is where the carbon forms start to slip away seamlessly in everyday routines.
Towards a closed system, the store offers a transition from an ‘extractive’ economy to a ‘generative’ one, by giving communities access to the means of production. In section, factory, warehouse and the store interface coexist. Returning production to the city in the form of distributed manufacturing with microfactories. Smaller scale, clean production chain occurring as-needed, it is customized, instead of over-producing for markets.
The new program is a host to factory, warehouse, store. It runs high with engagement and an automated system managing them. To enter the store, one has to simply disconnect from the normative by walking in a glowing object and has to navigate through spaces full of machines and products. Once inside, the individual must use the cart to deliver the materials. The distribution of materials within the store became a forced engagement between consumers and machines.
The culture changes from passive consumers of content and products to creators, makers and educators. and It is this glowing pink perpetual object in the city that will make it happen.